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Blue Apron Review

Having a hectic schedule is one of the main reasons as to why people opt to eat unhealthy food. However, Blue Apron is an innovative ingredient delivery service that promotes healthy eating.

This review will give you more information on how this service can be valuable to you.

How Does Blue Apron Work?

blue apron logoBlue Apron makes meal prep effortless. Log on and order a healthy meal recipe that is made fresh and available on that very day.

To do this, however, you will first need to be a registered member on the platform. But don’t worry—registering for this service is quite easy and can be completed in less than ten minutes.

To register, go to the company’s website homepage; you will see a prominent “register” icon on the top right corner of the webpage. This icon will redirect you to another page once clicked on.

On this page, you will see the different plans available for you to choose from. For instance, depending on whether you want a meal for two people or four people, select appropriately.

It is important to note that Blue Apron’s company policy advocates never wasting anything; therefore, each meal is meant to feed only a specific number of people, with no leftovers.

Additionally, to reinforce this zero-waste policy even further, the company offers a guide on how to recycle the components in which the ingredients are delivered to your home.

Once you have picked the plan that suits your needs, you can then create your account. Creation of the account is also a simple procedure, and you are only required to fill in your email.

Moreover, there is also an option to register using your Facebook profile; this automated process allows the service to have access to your email via your Facebook profile. Once your account is ready, you can proceed to the checkout page.

On the checkout page, you will be required to fill in the payment details with your preferred method of payment. With this step completed, you can then choose your meals—and soon enough, they will be delivered to the address that you provided.

And you can rest assured that Blue Apron will ensure your personal information is protected against any third-party access.

Blue Apron works with a team of suppliers that is made up of 100+ family-run farms. The ingredients are picked fresh at these farms and delivered to customers all over the USA.

The products are grown and nurtured in the most wholesome and sustainable manner possible. As we mentioned earlier, Blue Apron campaigns for healthy living—and they live up to their vow through their methods of sourcing for ingredients.

Types of Meals Available

Blue Apron has a variety of meals available for you to choose from once you have registered and selected a plan; their delicious offerings cater to both vegetarians and omnivores, with choices of ordering a strictly vegetarian, fish, or meat meal option.

Keep in mind that you are not ordering a ready-to-eat meal; the company will send you a recipe, however, to instruct how to prepare your dinner with the ingredients they have delivered.

This slight inconvenience is more than compensated for because Blue Apron never repeats a recipe throughout the whole year.

So, should you register on this platform, you are going to learn to prepare fantastic meals like a professional chef—even if you are an amateur.

Pricing

On Blue Apron, you have the option of choosing from any of the three available plans: Vegetarian, Classic, and Family Plans. The Vegetarian and Classic plans are both priced at $59.94 weekly, and the family plan is priced at $71.92 weekly.

Both the Classic and Vegetarian plans are meant to be for two servings, and you will receive three recipes weekly. The Family Plan serves up to four people, and you will get two recipes a week for the amount stated above.

If you want the service just for a one-time-only situation rather than commit to the weekly schedule, you can opt for this as well. The price for the one-time delivery is $9.99 per serving for the Classic and Vegetarian plans; for the Family Plan, this arrangement goes for $8.99 per serving.

And no matter the plan that you have chosen, you will get free delivery to your doorstep all over the USA.

Company History

Blue Apron was founded in 2012 in New York and quickly became one of the top meal kit subscription services; on June 29, 2017, the company went public on the NYSE (APRN).

Its share offering at its IPO was $10, and it effectively became the first meal-kit company in the United States to go public.

Alternatives

Blue Apron isn’t your only option when it comes to subscription meal plans. Take a look at a few other choices:

  • Veestro charges $9.90-$11.70 per meal for 100% plant-based, fully-cooked meals.
  • Every Plate charges $4.99 per serving and an additional $8.99 per delivery.
  • Home Chef charges $9.95 per serving with the flexibility of choosing a meal for up to six people.

Pros

  • Free delivery – Unlike Every Plate, you will not incur extra charges for delivery to your home.
  • Simple recipes – The recipes are clear and easy to follow—no pro skills needed.
  • Safe shipping conditions – The ingredients are delivered to you at ideal temperatures to keep them from spoiling.

Cons

  • Limited choice – You do not have much flexibility choosing meals and are limited to the available eight per week.
  • Cancellation is hectic – Should you need to opt out of a plan, you can only do this by sending an email; you cannot do so by calling.

Final Thoughts

Blue Apron is an excellent fit for people who have limited time to plan, shop for, and prepare wholesome meals (and let’s face it…that’s most of us!), and therefore need a carefully curated recipe.

Their meals are healthy and a great addition to your mealtime regime and dietary requirements.

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